Content Strategy
At RainFocus, a fast-growing events software company, I have applied my editorial experience to a newly created marketing role. I lead the development and execution of all marketing content initiatives for demand creation and brand elevation, including the corporate blog.
At SiriusDecisions, a research and advisory company later acquired by Forrester, I managed editorial calendars, content strategy, and daily publishing workflow for multiple corporate blogs. I also wrote bylined original content, including major event coverage and client interviews, as SiriusDecisions’ most prolific blogger.
